Introducing Effective Writing:

Become a clear, credible, and persuasive writer

Writing is the key skill for getting what you want in life. That's the #1 truth about life that no one tells you. Instead, we're told that writing is something only "writers" do.

But here's the thing. We live in a digital world and we communicate more in the written word. We're all writers now.

And yet, we do everything to not write. For years, I thought I could get by without learning how to write. But I realized that if I wanted to educate myself, think clearly, and build a career, I couldn’t go around learning how to write better.

One of my writing influences is the late William Zinsser. He used to be a journalist for the New York Herald Tribune. And later, he taught writing at Yale and Columbia University. He often talked about the importance of writing. Here’s one of my favorite quotes from Zinsser:

| "People are prevented from doing useful work because they never learned to express themselves. Contrary to general belief, writing isn’t something that only “writers” do; writing is a basic skill for getting through life.”

He's right. Without knowing how to write, we don’t know how to communicate and think. Aren’t those two things that separate us from animals? On top of that, good writing is a sign of credibility. When you write badly, no one will ever take you seriously.

The real impact and results of writing

You might think, "Yeah, right. Writing can't be that important." I've been there too. So let me show you the kind of impact writing can have on your life.

First, writing is a skill that you can build a whole career on. Most people have jobs. But if you have a skill you can rely on, you can build a career. You don’t have to become a full-time writer. Knowing how to write will improve your ability to think and communicate—two things that we need more of in the world. With better writing, we can provide more value.

For example, it helped me to build a blog, formulate a strategy, publish books, and create online courses. When I start any new project, I always begin by writing down my strategy. Most people never start with writing, and that's probably why so many fail.

When you know how to write effectively, you're instantly ahead of the people who don't.

Second, writing helps you to improve your thinking. It took me years to figure out that writing is a form of thinking. When you learn to write effectively, you can also think effectively. The process of writing strengthens your ability to analyze yourself and external situations. The more you write, the better you understand yourself, the choices you make, and the external world.

Effective writing has also helped me to become a better investor. When you can write and think effectively, you can also do effective things in your life. 


Third, and most importantly, writing helps you make an impactI believe that the purpose of life is usefulness. I can’t think of anything more useful than writing. Ultimately, we write for other people. And if our words resonate with readers, we’re making an impact—we’re being useful. 

It's the #1 reason I keep writing. I don't like the feeling of doing work that has no impact whatsoever. You wake up, do your job, earn a wage, and repeat the same process. But when you write to inspire and move people, you feel joy when others value your writing. 

It's the type of joy you can't get from money or status. It's the type of joy that is genuine and that actually lasts.

Introducing the Effective Writing system

Why isn’t everyone focusing on writing? Because we think writing is about perfect grammar, capitalization, or other things that don't matter. You might write a grammatically-sound sentence that completely misses the mark.

When you learn how to write effectively, you’ve hit gold. This is a skill that provides you value for the rest of your life. You can grow your career, and make an impact on other people’s lives.

Effective Writing gives you a failsafe system that shows you how to write in the following ways:

  1. Clear: Think and write clearly so people will always understand you. Gone are the days when people have to ask, "What is this person trying to say?" Make people immediately understand what you really mean. 
  2. Credible: Be seen as an authority. You're only effective as a writer if the reader believes you. But you can't make the reader believe you. Your reader only believes you if your writing shows credibility without going overboard, and without forcing anything.
  3. Persuasive: Get what you want with words. If you can write persuasively, you can get people to act, based on what you write.

I can go on and on about why writing is important for every aspect of life: Communication, thinking, speaking, persuading, empathy, self-awareness, and so forth. But I’m not going to do that.

You either agree writing is the most important skill in life or you don’t. I can’t convince people it is so. That’s not the purpose of writing. The purpose is to express oneself clearly and persuasively. The reader decides what to do with that message.

Free bonuses that come with this course

Everyone who joins Effective Writing gets instant access to the full course that consists of 32 lessons. Members also get access to a mobile app so they can easily access the material on their devices.

In addition to that, I also give these free bonuses to all new Effective Writing students:

  • How To Create A Dream Career ($197 value)—In this course, I walk my students through the strategy I’ve used to build a career, based on valuable skills like writing.
  • Real Influence ($197 value)—In this course, I show my students how to become ethical persuaders so they can achieve what they want. 
  • Q&A Video Archive ($99 value)—Watch more than 9 hours of Q&A material. You'll probably find an answer to a question you have.
  • Inner Circle Newsletter ($1497 value)—To help with long-term accountability, I'm opening my Inner Circle newsletter for all my students. Until now, this newsletter was only for my private coaching clients. The Inner Circle newsletter goes out every first Sunday of the month. It's where I share my latest and most important insights.

If you recognize yourself in everything I talked about, feel free to join us. We have people from all walks of life: Teachers, entrepreneurs, investors, copywriters, UX writers, marketers, account executives, content writers, retirees, client support agents, from all over the world.

Can you also become an effective writer? Can you get better at translating your thoughts into words? Can you write in a way that resonates with people?

Yes, yes, and yes.

If you're ready to register, simply pick your enrollment option below, click Start Now, fill in the form on the checkout page, and get instant access. You can start the course whenever you want.

Once you sign up, you get your own account that you can use to log in from any device, download the material, track your progress, and comment on the lessons. 

Registration Is Closed

Registration for Effective Writing is now CLOSED. I will share details about the next opening on my newsletter. Not subscribed to the newsletter? Feel free to join below to stay in the know.

About Your Instructor

Hi, I’m Darius Foroux, a digital entrepreneur, author, and podcaster. I've created more than a dozen digital products, including 7 books, 2 audiobooks, 6 online courses, a private newsletter, and a membership program.

My ideas have been featured in TIME, NBC, Fast Company, Inc., Observer, and other publications.

What My Students Say About the Course

Ernest Barbaric

Executive Coach, TedX Speaker, Podcaster

Darius is one of the very few folks I subscribe to. He has a great writing style, and is now sharing his approach in this course.

Merlin Peter

Global Content Marketer

I really benefited from the course. There are so many things that we as writers tend to ignore. But I loved how Darius touched upon those minute details that help make our writing extremely effective. The course is very methodical and straightforward. It helped me consciously make some ground rules to improve my writing.

Vicky Vaswani


The Effective Writing Course by Darius is the one and only course you need if you're planning to master the skill of writing in the 21st century. The course will provide you with exponential growth in your writing journey because it removes all the fluff and gets straight to the point about the do's and dont's of both the art and science of writing.

What You Can Expect to Learn Inside Effective Writing


This course consists of 3 modules and 33 video lessons in total. It also includes a course handbook with exercises. And throughout the course, you'll see many examples of effective writing. Here's what the structure looks like.

Part 1: The 9 Rules of Effective Writing

The foundation of the Effective Writing system is based on 9 simple rules. This is what makes it a failsafe system. And it also works if your native language is not English.

Most people have trouble writing because they’re unsure about many things. But if you have these simple, straightforward rules to guide your writing, then everything becomes easier and less complicated.

  1. Create a Genuine Writing Style—Courses and books always talk about writing style. But what is it? And how do you create a style that works, without trying too hard?
  2. How To Write Clearly—You can lose reader interest, or fail to convince someone, if they get confused or don’t understand what you’re trying to say. 
  3. Cleaning Up Your Writing—Clutter is not only bad in your house. It's also bad in writing. Learn to get rid of it.
  4. Keep Your Writing Simple—Many writers make their sentences too complicated. It might sound smart, but if the reader doesn't get it, you're missing the mark.
  5. Use This To Make Your Writing More Powerful—Learn how to make your writing more concise, moving, and confident. It's a sign of credibility.
  6. Avoid This Common Mistake—I can't give away too much here. But this mistake is often caused by the fear we all have that people won’t understand or believe our point.
  7. Use Tense The Right Way—This rule is easily overlooked by many. But, grammar rules aside, using tense the right way improves the reading experience.
  8. Drastically Reduce Confusion—If your readers often misinterpret or barely understand what you’re saying, or if you keep sending emails back and forth “for clarifications,” then you need this lesson.
  9. The Impact of Consistency—Effective writing is consistent. But most of us tend to switch writing voices or styles. Learn how to overcome that tendency and write more efficiently.
  10. The Only Grammar Rules You Need—Most people aren’t fond of Grammar (me included). Fortunately, grammatically correct writing can be simple.
  11. The Style Of An Effective Writer—You’ll learn how to tie everything together so your writing resonates with your readers.

Part 2: Tools of an Effective Writer

In the first module, you’ll learn the rules that guide you to write more effectively. Now, you'll learn the key tools that will enhance your writing overall.

This module isn’t only about writing apps. As a writer, you can also rely on strategic tools that make the writing process easier, faster, and more productive.

  1. How To Do Better Research—Writing is mostly about research. Once you change your perspective on writing, it becomes easier for you to write.
  2. When You Should Edit—How do you go through your editing process? How do you edit, and when should you be doing that? 
  3. How To Make Your Writing Sound Good—You wrote something, but it just doesn't sound right. It happens more often than you think. The fix is easy.
  4. How To Use Journaling To Improve Writing—Here are several actionable tips to maximize the benefits you can get out of your journal.
  5. An Exercise To Keep Writing—When you don’t know what to write about, you can rely on these prompts that can build up to a personal asset you can use in the future.
  6. Best Writing Apps For Each Purpose—In this lesson, I show my writing workflow, including all the apps I use.
  7. Editing Your Writing To Make It Look Appealing—How your writing looks matters just as much as what it’s trying to say. 
  8. How To Write Effective Headlines —Your headlines are the first thing that people see, and they would only bother to read your headlines if they inspire interest or curiosity.
  9. Use This Tool To Improve Your Headlines—You'll learn how to maximize the impact of your headline, and make it more enticing to improve its chances of success.
  10. How To Write a Call To Action—CTAs are everywhere. At the end of emails, in business proposals, on websites, and even in messages. A CTA helps you to get people to act.

Part 3: Getting the Results You Want

In the last module, we'll tie everything together. You'll learn how to practically apply the 9 rules of writing and combine them with the toolkits of an effective writer to get the results you want with your words.

This module shows you how to execute everything successfully.

  1. Giving and Asking: Applying The Science Of Persuasion To Writing—We have to ask for things we want. But asking is difficult. Learn how to do it effectively. 
  2. Pitch Anything: A Strategy For Sending Cold Emails—Get your dream job, sell your products/services, get published in major publications, and more.
  3. How NOT To Pitch—Are your pitches getting crickets? It's not unusual. Here are some real-life bad pitches I’ve received over time, and how to avoid them.
  4. "How Do You Overcome Writer’s Block?"—Every writer experiences this. But you don't have to. Here's the mindset I use to never have writer’s block again.
  5. Copywriting Lessons Everyone Can Use [NEW]—Learn the 6 copywriting rules that enhance the quality and impact of your writing.
  6. How To Make Writing Personal [NEW]—When your writing feels personal, your words become very relatable, and you inspire your readers to act.
  7. Tips For Writing Articles [NEW]—No one wants to write articles that nobody reads. Here are 6 tips to make your articles engaging and shareable for your readers.
  8. Tips For Writing Books [NEW]— Have you always wanted to write a book? This strategy makes the book-writing process much easier and less daunting.
  9. Connecting The Dots Of Effective Writing—We connect, apply, and execute the three parts of Effective Writing to achieve the results we want.

"How does Effective Writing help me?"

Below, you’ll find the top challenges that my students had before they started this course. I’ve learned about these challenges through interviews and surveys. You will find their challenges below (in their own words).

I address every one of these challenges in the course. So if you face the same hurdles, this course will help.

“I want to start an online business, but I can’t write.” When you want to start a blog or website, you have to write content that converts. You want to write in a credible way that makes your readers/buyers trust you.

“My challenge is paralysis by analysis. Too much research, too much finding the right tools, methods - not enough action.” You do too much research and you lack execution. You want to write more.

“I’m a freelancer. My challenge is getting the word out to potential clients.” You want to get exposure but don’t know how to write in a persuasive way.

“My blog is not growing. Also how to write a blog with high frequency.” You already have a blog but you’re not seeing growth. You want a writing system that helps you to write every day.

“I don’t have ideas to write about.” Every time you sit down to write, you hit a wall. You have no clue what to write. You want to learn how high-frequency writers consistently write new content.

"Trouble narrowing down an idea/niche. Not sure of what type of business/product I'd like to produce. Want to work for myself but unsure of how to monetize 'me' or my thoughts.” You have challenges with thinking clearly. You have many ideas, you want to get clarity.

"I don't know how to write something that can attract others for a long time.” You find it hard to grab and keep your reader’s attention. You want people to respond more to your writing.

"I work in Technical Support and I spend most of my day replying to clients' emails. Sometimes their issues are critical and need to be worded very carefully and sometimes they have technical problems that need to be explained in simple terms to a non-technical person." You want to think and write clearly so you can do your job better and faster.

"I want to start journaling so I can improve my thinking skills. But I'm stuck!" You believe in the power of writing every day, but you get stuck every time you start. You want to write more.

Free Bonuses: Real Influence & Dream Career

Effective Writing comes with two free bonus courses. These courses are designed to give you a better career edge. 

What if You Had the Career of Your Dreams?

What would your life look like? Would you be excited to go to work in the morning? Would you earn what you’re worth?

To many of us, that sounds like a distant goal. I must be honest. It's not easy to achieve the above; but with the right framework and effort, everyone can get a career they love. 

In How To Create Your Dream Career, I will show you how to get a career you love. It’s a step-by-step framework that’s based on 7 years of research. I share answers to these questions:

  • How do I know what I want?
  • How do I get more interviews?
  • How do I nail job interviews?
  • How do I negotiate a raise?

I've used the How To Create Your Dream Career framework to land a job at Gartner, the #1 IT research firm in the world, which Glassdoor ranked the 4th hardest job interview in the world. 

Now, you can get the findings of 7 years of research in a self-paced course that consists of 3 modules with 12 video lessons, an eBook, and 7 practical exercises. It’s a proven step-by-step system that’s based on research and experience. 

One of the things I regretted is that I didn’t get help earlier. I essentially wasted the first 3 years of my career. By learning from the experience of others, we can achieve our goals faster; you could finish this course in a single day.

Become an Effective Persuader so You Can Get What You Want

Persuasion is an important income-generating skill. It's the art and science of communicating in a way that resonates with people.

When we’re good at persuasion, we are better at leadership, sales, holding conversations, public speaking, and anything that requires influencing others. Influence is more about effective communication than anything else.

Learn how you can go from a good communicator to a successful persuader.

In Real Influence, you’ll learn how to:

  1. Use the scientific principles of influence to change people's behavior.
  2. Guard yourself against ill-willed persuaders.
  3. Use convincing body language, tonality, and words so you can become more persuasive.

By the end of this course, you will have all the necessary tools to get what you want.

Plus, you’ll learn how to become an ethical and honest master persuader. That alone will help you stand out from the crowd.

Frequently Asked Questions

There are a lot of "experts" on the internet who teach all kinds of things. I'm always skeptical about what I read and hear. Also, who you learn from matters equally as what you learn. I recommend learning from teachers who've done something themselves. 

My background is in business. I received my Master's Degree in Business Administration from one of the top universities in The Netherlands (RuG) in 2011. While I was writing my thesis, I started a company called Vartex with my dad. We started importing professional laundry equipment but are now building our own operating systems and software for that industry. 

I also worked for Gartner, the world's leading IT research firm, in London. I didn't plan to work there but was recruited in 2014 so I gave it a try. I learned it wasn't for me. 

So in 2015, I started my blog. Until now, more than 30 million people have read my articles. I’ve also published 7 books. Many writers show you how many views their articles get. But I must be honest: Views don't equal results. And you certainly can't pay your rent with views. 

So let me show you some results. I primarily earn from my courses, books, and articles. For example, this is the revenue that my books generate monthly:

I know this is something readers are interested in, but I don’t want to focus too much on the money. After more than a decade of writing, I’ve learned that it’s not the most important metric. What matters is that we provide value in our careers. It's an honor to serve readers with articles they find valuable.

To me, that's the most important thing. I would continue this, even without the money. If you doubt that, take a look at my site. I published two articles a week for two years without earning much from them. 

When people online promise you’ll earn X amount of money, they are always lying. You simply cannot guarantee outcomes. I stand by that. My philosophy for career and life success is to focus on improving your skills. When you acquire a skill that helps you provide more value, no one can ever take that away. Especially with a valuable skill like writing.

The secret to improving your writing is to get training. Ernest Hemingway once said:

"It’s none of their business that you have to learn to write. Let them think you were born that way.”

Writing has little to do with talent—it’s a skill. As you improve your writing, you can also achieve the results you want!

Some More Experiences From Students

Martin Verbic

Medical student, Blogger at

This is the first course I’ve ever taken on writing so I have no point of reference, but I thought it was great. The content got better with every lesson. It opened up a new perspective about writing in general and about my own style – found some key points to work on.

Sarah Thomas

Writer at

Underneath Darius's super-effective writing advice and methodologies is an ethos of always being more, pushing beyond average, and never settling for anything less than the maximum effort.

From process to output and the nuances in between- the course shows you how to be a better writer.

Absolutely recommended for all ambitious people at whatever stage of writing you are.

Bogdan Marincu, MD

Medical Doctor, Founder of Optimize My Life

Taking this course is like reading a dozen books on writing. But you can do it in one afternoon AND ask the author if you’ve got questions. Highly recommended.

Registration Is Closed

Registration for Effective Writing is now CLOSED. I will share details about the next opening on my newsletter. Not subscribed to the newsletter? Feel free to join below to stay in the know.

30-Day 100% Money-Back Guarantee

I guarantee you will improve your writing skills with this program. That's why I offer a 100 percent money-back, 30-day guarantee if the course doesn't work for you.

No-questions-asked. Doesn't matter what the reason is. No annoying sales reps (which I don't even have), no calls to get a refund, no hassle. Just a single email and your refund will be processed within 24 hours. Guaranteed.